How To Be Black

Baratunde Thurston is the CEO, co-founder, and hashtagger-in-chief of Cultivated Wit. He wrote the New York Times bestseller How To Be Black and served for five years as director of digital for the satirical news outlet, The Onion. He writes the monthly back page column for Fast Company and contributes to the MIT Media Lab as a director’s fellow.He lives in Brooklyn, NY.

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My children are mixed race. I’m white, and my husband is Korean. Someone asked my sons what their father was, and they said, “He’s Korean.” When asked, “What’s your mother?” They said, “She’s… nothing.” I didn’t have a special language, food, clothing, dances, so according to my six and 9 year old kids I was “nothing.” It was hilarious.

Woman attending a recent How To Be Black book event.